One of the top white-label online casino providers, White Label Casinos, has teamed up with The Mill Adventure, a leading company in providing operators with advanced technologies and services in the industry. White Label Casinos is known for its customizable and flexible offerings tailored to specific partners’ needs, making it the ideal choice for The Mill Adventure’s new partner.
Based in Malta, The Mill Adventure has gained popularity for its unique iGaming platforms with a range of in-house developed features and tools. The company also offers streamlined compliance management services, real-time access to important data, and advanced payment solutions from top providers worldwide. Additionally, its games portfolio is described as thrilling and captivating.
As a result of the new partnership, customers of White Label Casinos will have the opportunity to try the latest tools and mechanics on the platform, including fantastic customization to enhance their overall experience. This collaboration aims to provide operators worldwide with the ability to customize various features and improve the gaming experience, including player acquisition, engagement, and retention. The offering also includes an AI-driven automated casino lobby management solution called Smart Lobbies, along with various promotional tools like a loyalty shop, achievement levels, tournaments, and a bonus system.
Phil Pearson, CEO of White Label Casinos, expressed his excitement about the partnership, emphasizing the flexibility and completeness of The Mill Adventure’s platform for online gaming. He stated that the collaboration will further cement their position as the market leader in white-label casinos, offering a more flexible and improved casino experience.
Bjørnar Heggernes, Commercial Director at The Mill Adventure, shared his enthusiasm for the partnership, highlighting the goal of promoting efficiency in iGaming. He emphasized the importance of operational automation and engaging players using a feature-rich toolset to deliver a unique experience. Heggernes expressed their belief that building a competitive casino brand should not be complicated with the right platform.
Overall, the collaboration between White Label Casinos and The Mill Adventure aims to enhance the operators’ experience by providing advanced technologies, customizable offerings, and a more engaging gaming environment.