Sports Information Services (SIS) has entered into a major partnership with Playtech to provide cutting-edge betting services to both the retail and online sectors. Playtech will gain access to the advanced sports betting products developed by SIS’s Competitive Gaming brand through its sports betting platforms.
The Competitive Gaming brand currently offers an impressive portfolio of content, boasting over 150,000 events on an annual basis. This includes e-basketball and e-soccer contests that attract top gamers in the industry competing for exciting prizes.
This collaboration builds on a previous deal that saw SIS supplying racing and numbers products to Playtech’s global fan base. The success of this partnership has prompted the two companies to enhance their offerings and provide players with even more unique and thrilling content.
One of the key accolades for SIS Competitive Gaming is the Gold Standards award from the Esports Integrity Commission (ESIC), making it the only esports product to receive this prestigious recognition. This further solidifies the brand’s reputation as a leader in the esports betting industry.
The addition of SIS’s advanced solutions to Playtech’s portfolio further enhances the latter’s standing as a major supplier of gaming software worldwide. This expansion of partnerships reinforces SIS’s position as an industry leader in the realm of sports betting, following recent agreements with bet365 and Betsson.
Andy Kelly, Head of Commercial Partnerships at SIS, expressed enthusiasm about the extended collaboration with Playtech, highlighting the benefits posed to Playtech customers with access to SIS Competitive Gaming’s market-leading esoccer and ebasketball contests.
The product will be made available online and through Playtech Self-Service Betting Terminals (SSBTs), providing full data and streaming capabilities for an enhanced user experience.
Overall, the agreement between SIS and Playtech marks a significant milestone in the evolution of the sports betting industry, offering players access to a wider range of high-quality and engaging betting products.