Evolution Gaming Group is set to acquire Livespins, a social gaming platform, for €5 million. This acquisition, part of Evolution’s “Product Leap” strategy, will allow players to wager behind their favorite influencers, streamers, and brand ambassadors.
The purchase agreement includes an earn-out consideration based on Livespins’ performance until 2026. Livespins will integrate into Evolution’s casino lobby through an Application Programming Interface (API), enabling players to bet behind the streamer and collaborate to win jointly.
Despite the acquisition, Livespins will continue to operate independently as its own brand within Evolution. It will join other brands such as DigiWheel, Nolimit City, Big Time Gaming, and Red Tiger. The acquisition is projected to be finalized in the first half of the ongoing year, subject to customary closing terms.
Evolution’s Chief Product Officer, Todd Haushalter, expressed excitement about the acquisition, highlighting the potential for players to engage with streamers directly from the Evolution lobby. Chris Scicluna, CEO of Livespins, also expressed enthusiasm, describing the acquisition as an unprecedented milestone for the company.
In related news, Evolution has also formed an alliance with South African company Kiron Interactive to strengthen its presence in Africa. This partnership reflects Evolution’s ongoing efforts to expand its global footprint and provide innovative gaming experiences to players worldwide.